Aaron is an Assistant Professor of Marketing at Boston University's Questrom School of Business and an Affiliated Faculty member in the Economics Department.

He spent 2024-25 as a Postdoctoral Associate in the MIT Sloan Initiative on the Digital Economy and Computer Science and Artificial Intelligence Lab. He is an empirical IO economist focusing on digital economics, AI, and health. His research examines questions related to consumer search, platform design, the value of information, and market power in online markets.

Aaron is completing a joint Ph.D. in Business and Economics from the University of Michigan. He worked as a visiting summer researcher in the Golub Capital Social Impact Lab at Stanford GSB. Before graduate school, Aaron worked in the Empirical Economics group at Microsoft Research New England.

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